It's All About The Benjamins!

Well, I'll be damned! After many of the NBA players went into conniptions after being told they'd have to wear business casual attire while travelling and arriving/departing from games, they may end up profiting from the new rule. I recall that one of them pouted that he should be given a clothing stipend if he had to wear certain attire. Many players may just get paid after all:

The National Basketball Association's controversial new dress code has some clothing manufacturers offering players free clothing in an effort to land endorsement deals, according to a published report.

Trade publication Advertising Age reports that Levi Strauss & Co.'s Dockers brand has offered to outfit all 450 NBA players with business-casual clothing at a cost of almost half a million dollars. And J.A. Apparel Corp.'s Joseph Abboud, maker of high-end suits, has sent a letter to more than 100 first- and second-year NBA players offering a clothing-for-advertising deal, according to the publication. Both companies are privately held.

In addition, Italian fashion house Valentino has contacted the league about an apparel deal, executives familiar with the matter told Ad Age.

I agreed that the kuckleheads should have been better dressed so I guess I cannot complain. But, gees, it just seems wrong that they should get paid after acting like such little bitches!

Ahhhh, capitalism!